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Home » Podcast: Digicel Barbados Marketing Execs Discuss Blackberry Doctor Promotion

Podcast: Digicel Barbados Marketing Execs Discuss Blackberry Doctor Promotion

By Corey Graham 2.0 Oct 5 0

Alex Tasker (Head Of Sales and Marketing) for Digicel Barbados

In this podcast I chat with Digicel Barbados’  Head Of Sales and Marketing – Alex Tasker about one of their 2010 summer promotions affectionately called “Blackberry Doctor”. see the Blackberry Doctors.

The Blackberry Doctor is an interactive radio show featuring 2 of Digicel Barbados Blackberry experts sharing tips and tricks on the blackberry.

They share with me :-

  • how they came up with the Blackberry Doctor campaign
  • they describe the actual  Blackberry Doctor Radio Program
  • their innovative approach to marketing
  • their plans for using a social media approach in their marketing going forward.
  • their thoughts on the ROI on social media

Happy listening

Corey Graham 2.0
coreykgraham.me

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Tags: alex tasker, blackberry doctors, digicel, head of sales and marketing, marquita sugrim, ROI, Social Media Categories: Blackberry, Business Industry, Drenalin, Features, Interviews, Marketing, Mobile Technology, Podcast-Old, Social Media, Technology

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