Creating and building your personal brand is something that you should continuously dedicate time, energy and money towards. Give yourself the permission to think deeply and clearly define who you are and what you do. Understand you.
I believe, it takes a lot of effort for us to stay true to ourselves and reach of true potential. Rough times are gifts to us. These times afford us the opportunity to better understand ourselves. Rough times force us out of our comfort zone and push us to conquer new areas of life.
As we evolve through these rough times our signature, our brand, our reputation grow as we distinguish ourselves from the rest of the crowd.
While listening to the Duct Tape Marketing Podcast recently I learned of Scott Ginsberg. – The Nametag Guy. Scott has built his personal brand and his entire career from wearing a name tag each day!!!!
Check out his – www.hellomynameisscott.com
Listen to actual Duct Tape Marketing Podcast here
Isn’t the nametag thing an interesting stunt for him to get noticed and grow his personal brand as the nametag guy?
There is actually another interesting perspective to this gimmick. Scott says that his nametag actually makes him more approachable so he meets alot more people than he would normally meet because he has a nametag. He is now so into this that his nametag is tattooed onto his chest! He committed to his personal brand. It has certainly worked for him, Scott has accomplished quite a bit he was even featured in Fast Company as the “networking expert”. Yeah imagine that!
What about Larry King’s suspenders? Is here another reason for them?
To bring this idea back to our Caribbean community, recently my boi, Mr Get Bizi Browne told me of an interview he heard with 2 of our loved local Bajan entertainers Pong and Contone. They are known primarily for the comedy that they bring through song and the comical performances.
The 2 of them stated in the interview “We don’t plug out! We always plug in” translated into plain English – “We don’t unplug we are always plugged in.”
It is a very creative and funny way for them to state that they don’t put on an act when they grace the stage. What you see on the stage is the same thing you get when you meet them off stage.
Pong and Contone have enjoyed good favour with the Bajan audience since they burst on the scene a few years ago. They consistently kept their special brand of raw and real comedy going over the last few years. They have several hit tunes between them and they are showing no signs of slowing down.
They are good at what they do and it has alot to do with the fact that they don’t “Plug out”, they always “Plug in” – lol.
What about you?
Do you ever ‘plug out’? Or are u always plugged in?
Think about it because it could be the difference between success and failure!